Skip to main content

Google's New 'Smart Goals' for AdWords and Analytics

Setting up goals in Google Analytics can be a pain. Many companies just do not do it, yet using goals enables conversion tracking in AdWords. Why pay for useless clicks, when you can pay for clicks that actually convert?

 Enter 'smart goals' in Google Analytics and AdWords.

Comments

Post a Comment

Popular posts from this blog

Quality Issues on Social Media Marketing Workbook?

Grrrrrrrrrr.  Amazon is reporting "quality issues" on my Social Media Marketing workbook . But, oops - there are NONE.  I've called in to complain and get them to remove that annoying "warning" but so far, nothing. Oh readers.  Those fun folks who have trouble with their Kindle and blame it on us poor and struggling authors. #OHWELL.  Always, contact me if you have issues with the books. I'll move heaven, earth, and Amazon to fix it.
198 comments
Read more

Link Sculpting

Link sculpting in SEO (Search Engine Optimization) refers to cross-linking pages to each other around keyword phrases. Here's an example from https://www.aspcapetinsurance.com/cat-insurance/ focused on "cat insurance quote"
22 comments
Read more